Episode 328: Niching Down into Fitness with Kali Sudbrook

Episode Summary

Brad sits down with Kali Sudbrook of Beachside Custom Gyms to unpack how she left academia to build a niche design build firm focused on high performance home gyms and wellness spaces. They discuss the benefits of blending building science, equipment strategy, and real world training experience rather than just throwing fitness gear into a spare room. For builders and designers, Kali shares how to collaborate early, navigate space constraints, and use mentorship, social media, and messy action to grow a business.

Sponsors:

◦ Visit Buildertrend to get a 60-day money-back guarantee on your Buildertrend account

◦ Marvin Windows and Doors

◦ Sub-Zero Wolf Cove Showroom Phoenix

Connect with Kali Sudbrook:

◦ https://beachsidegyms.com
◦ https://www.instagram.com/beachsidecustomgyms
◦ https://www.instagram.com/kalithecontractor

Connect with Brad Leavitt:

Episode 328: Niching Down into Fitness with Kali Sudbrook

Episode Summary

Episode 327: Build Authentic Visibility with Alyssa Abbott

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