Episode 368: The Feeling That Sells A Home with Yildiz Layne
Episode Summary
Brad sits down with Yildiz Layne of Elite Home Staging to talk about why staging should be treated as part of the sales strategy, not simply a finishing touch. After 22 years in interior design, Yildiz made a major career pivot into the fast-moving world of home staging, where her team handles roughly five installations a day. They get into buyer psychology, emotional connection, rapid pricing and scheduling, the pressure of working at speed, burnout, reputation, and what builders can learn from staging a home so buyers can actually picture themselves living there.
Sponsors:
◦ Visit Buildertrend to schedule a demo
◦ Sub-Zero Wolf Cove Showroom Phoenix
Connect with Yildiz Layne:
◦ https://www.instagram.com/ygl.elite.staging
Connect with Brad Leavitt:
